Real Problems. Real Data. Real Answers.
Each case study pairs a video walkthrough of the analysis with a full written breakdown — the business problem, the methodology, and the findings that moved the needle.
6
Case Studies
5
Industries
3
Live Videos
Satisfaction Scores Went Up. Readmissions Didn't. Here's Why.
A hospital's new discharge protocol raised satisfaction scores by 15% but left readmission rates unchanged. The 48-hour follow-up call was helping patients feel heard — but not helping them stay well.
Key Finding
Medication confusion and device confusion — not absence of follow-up — were driving readmissions
The Three Reasons StyleHaven Had a 79% Cart Abandonment Rate
StyleHaven relaunched their checkout and abandonment jumped 11 points to 79%. The conversion team blamed UX. UX blamed pricing. The CEO wanted answers by Friday.
Key Finding
3 root causes identified — each backed by user quotes and funnel data
Why a Fintech App Lost 17% of Its Users at Signup
FinFlow redesigned their mobile banking onboarding. Completion rates dropped from 78% to 61%. Product blamed compliance. Engineering blamed UX. No one had evidence.
Key Finding
17-point drop in completion traced to a single UX step — ID verification
Video Coming Soon
Same Churn Rate. Two Completely Different Problems.
TaskFlow had 4.2% monthly churn. Exit surveys said 'switched to competitor' or 'not a good fit.' The real story — uncovered in 15 exit interviews matched with usage data — was far more actionable.
Key Finding
Two churn profiles with opposite causes: 13% vs 83% feature adoption at cancellation
Video Coming Soon
The Burnout Factor: How Resource Deprivation Predicts Student Test Scores
A dissertation on teacher burnout needed to prove the link between qualitative burnout themes and student outcomes across 42 interviews and a full dataset. The committee asked for integrated analysis. Traditional tools couldn't deliver it.
Key Finding
Lack of Resources correlated with -14.8% in student scores — stronger than emotional exhaustion alone
Video Coming Soon
How CloudSync Stopped the Feature Debate Using Customer Data
CloudSync's product team had competing requests from sales, support, and customers. Mobile app had the most votes. But the integrated data told a completely different story.
Key Finding
4 SSO requests = $513K ARR at risk — more than 6 mobile app requests combined
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